With respect to the rapidly changing competitive business environment, it is required by the organisations to motivate the staffs in an efficient manner in order to bear productive results in the future. It had been researched that motivated employees tend to be more engaged and responsive. This makes them more productive in nature than the employees who are unmotivated. It can be stated that there has been a phenomenal increase in the importance of motivation and its impact on the performance of the organisations .
The workforce is diverse, then the organization is shaped not by the motivation aspects by the employers but also by the versatility and flexibility of these workers . These two factors are considered to be vital in the immediate influence on the performance of the organizations. There is a need by every organization to demand for flexibility and innovations. It is required to meet the various challenges and thereby improve the competitiveness of the organization within the market. In spite of considering the two important factors mentioned above, it can be criticized that motivation is a crucial aspect of the modern culture of the business .
Employee motivation is criticized under several grounds which are associated with low self-confidence, lack of interest in subject matter and low expectation for success . Although workforce diversity can be considered to be a valuable asset for any type of business which seeks competitive advantage in the global economy, yet it imposes certain challenges on the employers in terms of motivating the staffs . When the workforce is diverse, there can be issues related to the communication, their resistance towards change, the implementation of diversity in terms of the policies of the workplace and the successful management of diversity in the workplace.