The management of Pizza Hut should make their website mobile friendly. The management of Pizza Hut should assure that their site is mobile optimised so that it is quick and seamless to load in whatever gadget population is utilising. It is ascertained that the customers research goods online before purchasing goods. Since more customers utilises the internet as research equipment, leveraging the firms product checks, rating of the business, consumer service awards, least amounts, free delivery, etc to be a part of that consideration will assist Pizza Hut maximise their sale.
Since the value of digital marketing maintains to prove itself, additional firms are redirecting finance from their traditional marketing as well as spending in their online marketing. The management of Pizza Hut should make sure that they cast a broad net and expand their digital marketing mix.The report consist the study based over the Pizza Hut Company and how it uses the digital marketing system in their business to enhance it. The analysis also helps to suggest how they can improve their business through improving their digital marketing strategies.
In this report the different strategies that may influence the customers, target audiences, and brand concept has also been discussed. Several consumer theories which can be used by the company and how the company uses mobile opportunities to reach each person have also been assessed in the report. The mobile opportunity helps company to inform them regarding their products and new launches and varieties for the product.